Why Do Ritviz Songs Sound The Same?

Ritviz Srivastava, better known simply as Ritviz, is one of India’s most recognisable independent music artists today. Bursting into the spotlight with Udd Gaye in 2017, he fused classical Indian vocals with electronic dance beats in a way that instantly clicked with young listeners. His music became a fixture at college fests, clubs, and even weddings.

But alongside his meteoric rise came a recurring critique: “All Ritviz songs sound the same.” Scroll through any YouTube comment section on his releases, and you’ll see this observation repeated. So, is it true? And if yes, why does it happen?

Let’s break it down.

1. The Signature Formula: Classical Meets Bass Drop

Ritviz’s sonic identity is built on a specific formula:

• Hindustani-style vocals sung by Ritviz himself.
• A repetitive but catchy hook that loops through the track.
• Heavy bass and kick-driven drops.
• A blend of electronic synth layers with Indian melodies.

This combination worked wonders with Udd Gaye, a track that became an anthem almost overnight. The issue? He has reused this structure in multiple tracks.

Take Udd Gaye and Liggi for example:

• Both begin with soft vocals.
• Both build anticipation with minimal beats.
• Both eventually “drop” into a bass-heavy electronic groove.
• Both repeat a vocal hook until it’s embedded in your head.

The result: while enjoyable, they sound like variations of the same template.

2. Limited Vocal Range And Repeated Melodic Choices

Ritviz is not just a producer, he is also the vocalist in almost all of his tracks. His voice is distinct but operates within a narrow range of notes, often circling around mid-high tones.

For instance:

• Udd Gaye centres around short, soaring vocal riffs.
• Jeet uses a similar repetitive chanting style.
• Sage again relies on the same scale-like movement.

Because he doesn’t experiment much with pitch shifts, vocal layering, or varied delivery styles, the tracks feel sonically uniform.

3. Loop-Based Structures Instead Of Storytelling

Unlike traditional Bollywood songs, which evolve verse by verse, Ritviz’s tracks often feel loop-driven as though one catchy section is repeated with different beat layers underneath.

For example:

• Liggi thrives on a hypnotic repetition, making it great for parties, but less dynamic for active listening.
• Sage follows a similar pattern, with slight variations in beat and synths but no drastic progression.

This repetition makes the songs addictive in short bursts but can also make them blur together.

4. Consistency Or Repetition? The Branding Dilemma

Artists like Alan Walker, Kygo, or Marshmello have all faced the same critique. When you build a signature sound, you become instantly recognisable. But the downside is that critics accuse you of being repetitive.

Ritviz leans into his brand: chill, uplifting, festival-friendly, desi-electronic fusion. It’s a sound that appeals to fans who want familiarity rather than experimentation.

But here’s the dilemma:

• If he changes too much, fans may complain he has “lost his vibe.”
• If he sticks to the same style, critics say “all his songs sound the same.”

It’s a tightrope many artists struggle with.

5. Independent Production And Limited Collaborations

Unlike Bollywood musicians who often collaborate with different composers, singers, and lyricists, Ritviz mostly works alone. This gives him complete creative freedom but also keeps his sound palette narrow.

If you compare this with someone like Arijit Singh, who adapts to each composer’s vision, Ritviz’s solo approach means his music naturally carries the same sonic DNA across albums.

6. Song-By-Song Breakdown: Similarities In Action

• Udd Gaye (2017)
  
  • Laid-back intro with vocals.
  • Builds into a sudden electronic drop.
  • Hook repeated throughout.
    
• Liggi (2019)
  
  • Same slow-build intro.
  • Bass-heavy chorus section.
  • Reliance on repetitive hook.
    
• Sage (2020)
  
  • Synth + vocal riff combination.
  • Similar vocal phrasing as Udd Gaye.
  • Loop-driven progression.
    
• Jeet (2021)
  
  • Chant-like repetition.
  • Same Hindustani-inspired vocal layering.
  • Predictable drop.

While each song has its unique charm, the underlying structure remains strikingly similar.

7. Why Fans Still Love It

If his songs sound the same, why are they still so popular? The answer lies in context.

• For parties and festivals: Repetition is a strength, not a weakness. It creates familiarity and energy.
• For casual listening: His vibe is comforting, not jarring. Listeners know exactly what they’re getting.
• For branding: His songs fit perfectly with urban, youthful culture easily sharable on Instagram Reels, college events, and Spotify playlists.

So, while critics may dismiss the uniformity, his core fanbase thrives on it.

8. The Road Ahead: Should Ritviz Experiment?

The real question is… should Ritviz break his own mould? Some fans crave a new sound, perhaps more collaboration, more storytelling, or a wider use of instruments. Others argue that his signature style is his identity, and there’s no need to reinvent the wheel.

If he were to branch out, possibilities could include:

• Collaborating with folk artists for a deeper cultural fusion.
• Bringing in rappers or diverse vocalists.
• Exploring different genres (like lo-fi or cinematic scoring).

Only time will tell whether Ritviz chooses to evolve or double down on what works.

So yes, Ritviz’s songs often sound the same because of his signature formula, limited vocal experimentation, loop-driven production, and self-contained creative process. But that very sameness is also what makes him instantly recognisable and successful.

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In the end, it’s less about whether his songs are repetitive, and more about whether you enjoy the vibe he’s built. For many fans, the answer remains a resounding yes.

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